Latest Work:
From HSBC and Lloyds Bank at Lowe Howrad-Spink to Bank of Scotland and Lloyds Bank again at RKCR Y&R, TSB is now the fourth bank we’ve worked with. A beautiful animated world created with Studio AKA and deceptively simple ideas about people helping people have build this new bank into the most trusted on the high street in only four years.
Here’s a link to Henry’s interactive advert, made with the help of BigDB: www.jointlondon.com/henrythedog Firefox or Chrome works best.
A Halloween poster for UKTV’s Haunted Hotel Live. Shot by Andy Green and retouched by Lorna Barren.
Click the here to take a loo at the digital 6 sheet poster.
It’s been a busy year pitching for new business, creative directing and making new work.
But we ended it with the biggest ad of the year for RKCR/Y&R: The M&S Christmas film.
Entitled “The Art of Christmas”, it was a massive production that was six months in the making.
Our aim was to avoid the emotional and go for a full-on spectacle, doing what big retailers really want at Christmas - to showcase lots of product. Directed by Christian Larson at RSA, it features those bits of Christmas we all love. From decorating the tree and partying to eating too much and falling asleep in front of Morecambe & Wise on Christmas Day.
The 90’ film breaks down into individual ads to work alongside the digital out of home and online campaign, teasers and behind the scenes film.
CONCEPTS DEMOS & WIPS: We were asked recently how our ads - like the Lloyds Bank campaign start out, so we thought it might be interesting to post a little archive of concepts, demos and ‘work-in-progress’ films. So if you want to see where it began, often before directors and photographers get involved and how the final work changes (or not) have a look here.
Defender. The Old Master. This is a campaign we wrote to celebrate the last year of the Land Rover Defender. Unfortunately Land Rover now do all there advertising in house, so they never made it out into the world...well, until now.
The lovely people at Lurzer’s Archive asked me for an interview, you can read it here. Incidentally, I’m is no.2 in the UK rankings.